Sometimes Always

Sometimes Always

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Identity,

2020

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Fidèle is an outstanding riso press and a publisher based in Paris. We were invited to rethink their visual identity, website and printed matter. A project about loyalty to colours, techniques and collaboration.

Identity,

2020

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Miilkiina is a new digital media space and creative agency based in New York and Dubai. Under their creative direction, we've been working on their visual identity, website and brand expressions since mid 2019.

Adidas Newspaper

Editorial,

2019

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Fast and furious journal we've just designed for Adidas Brazil. Virada News is a 16 pages tabloid featuring some of the activities supported by adidas in Virada Esportiva, a whole weekend of free sports activities that happens every year in Sao Paulo. ⁣

Joana Pizza Bar

Identity,

2019

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Unfinished identity for a pizzeria in Ipanema, Rio de Janeiro. The identity took inspiration from the popular culture of pizzeria's communication all over the world, playing with a mix of languages and styles in a visual freedom that we very much admire.

Identity,

2018

Collaborators: Mateus Acioli, Timothé Gourdin

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This is one of our favorite projects ever, the brand identity we designed for Caracol Bar early 2018. The reasons we love this so much are easy to name: first, its references are modernist Brazilian graphic design (Duarte, Wöllner, and cia)⁣, second because it is super simple⁣ and third because it makes use of technology to create auto generative compositions⁣.

Identity,

2019

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Brand identity, website and communication for Veneno an online radio streaming 24/7 from Sao Paulo, Brazil. "Veneno" means poison in Portuguese and the logo was taken from the German pharmacies. It is baiscally the Apotheke logo turned upside down.

Identity,

2019

Collaborators: Fluxo

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Brand identity, website and communication for Coral, an independent electronic music agency based in Brazil.

Identity,

2019

Collaborators: Fluxo

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Brand identity, website, stationery and collaterals for street casting agency Squad. They had a pretty nice logo already so our job was to unfold and develop the brand imagery throughout print and digital material.

Archive

We believe that design is a constant learn. We are happy to keep all of our past projects available, even the very old ones, which are a kind of pre-design.

contract

Editorial

Adidas Newspaper

Fast and furious journal we've just designed for Adidas Brazil. Virada News is a 16 pages tabloid featuring some of the activities supported by adidas in Virada Esportiva, a whole weekend of free sports activities that happens every year in Sao Paulo. ⁣

The 43rd issue of FFWMAG explores the subject of resistance in the creative world. We invite the reader to discover his own way of resisting in this messy world of today. The graphics are a kind of breakthrough from the previous issues.

Dolce Stil Criollo 3

An identity illustrating sustainability, technology, avant-garde design, social responsibility and conscious consumption commissioned by Sao Paulo Fashion Week.

Laughter and tears have no accent

An exhibition catalogue showcasing the work of three artists that contemplates the body and the language, or the language of the body.

FFWMAG 41 – 42

In 2016 only two issues of FFWMAG were made. They are a transition between the graphic identity created by us back in 2014 and a new era of the magazine where there is not a lot of visual similarities between its issues.

Adidas x Feira Plana

A publication commissioned by Adidas and Feira Plana – an art book fair based in São Paulo – showcasing new artists.

A profane publication made out of a list of dos and don'ts that evangelic kids usually have to follow in Brazil.

Dolce Stil Criollo 2

The second issue of the sweet creole style where we decided to play with wrong design.

FFWMAG 39 – 40

Three issues of FFWMAG were made in 2015. Design wise, they show a transition between junior and middle experienced experimentations. Contributor wise, they are pretty senior: Iggy Pop and Gisele Bündchen, just to name a few.

Started from the bottom now we’re here

What if sheiks were rappers? We wondered if this is how they would look like.

FFWMAG 36 – 38

FFWMAG is a Brazilian fashion magazine published by São Paulo Fashion Week. The first three issues of the magazine with Sometimes Always as art director shows a naive perspective of design that is interesting to look back at.

A catalogue done with the power of kryptonite for a film festival that featured blockbuster superhero movies together with heroic art films.

Highly Dangerous Rides

A publication featuring the work of an undeclared artist that is the personification of the contemporary cowboy.

Publication, EP and tote bag made around a fictional character who is the evil's daughter and is addicted to coke. The timeline is a hell of a spread.

Dolce Stil Criollo 1

The beginning of a project idealised by Christopher Rey Pérez that wishes to portrait the sweet creole style.

A radical publication on films done with some friends at MA Publishing, London College of Communication.

Fui pra Israel e curti demais

First risograph print experience with pictures taken on a trip to Israel and Palestine where we briefly explored some components of the Israeli and the Arab culture.

José Motherfucking Mayer

A zine created to celebrate the work of a guy we thought was cool but found out he is a total bummer.

A graduation project that investigates how urban spaces can be constructed in a way that people relate to them as the way they relate to beaches.

Identity

Fidèle is an outstanding riso press and a publisher based in Paris. We were invited to rethink their visual identity, website and printed matter. A project about loyalty to colours, techniques and collaboration.

Miilkiina is a new digital media space and creative agency based in New York and Dubai. Under their creative direction, we've been working on their visual identity, website and brand expressions since mid 2019.

Joana Pizza Bar

Unfinished identity for a pizzeria in Ipanema, Rio de Janeiro. The identity took inspiration from the popular culture of pizzeria's communication all over the world, playing with a mix of languages and styles in a visual freedom that we very much admire.

This is one of our favorite projects ever, the brand identity we designed for Caracol Bar early 2018. The reasons we love this so much are easy to name: first, its references are modernist Brazilian graphic design (Duarte, Wöllner, and cia)⁣, second because it is super simple⁣ and third because it makes use of technology to create auto generative compositions⁣.

Brand identity, website and communication for Veneno an online radio streaming 24/7 from Sao Paulo, Brazil. "Veneno" means poison in Portuguese and the logo was taken from the German pharmacies. It is baiscally the Apotheke logo turned upside down.

360° rebrand project we designed for SPUTNiK, a corporate school of creative methodologies based in São Paulo and Rio de Janeiro. ⁣The project involved different assets within identity, website and communication through various formats and media.

Bloco is a practice for multimedia experiences created by our good friend and ingenious mind @matheusleston Early this year we were kindly invited to design the brand's visual identity, website, stationery and collaterals for the studio which is now alive, operating from São Paulo and acting internationally.

Early 2018 we were invited by (now our good friends) of Monkeybuzz to redesign their brand. A multiplatform project, Monkeybuzz is at the same time a web portal, a producer and a publisher focused on delivering the best of independent music around Brazil and the globe.⁣

Brand identity, website and communication for Coral, an independent electronic music agency based in Brazil.

Brand identity, website, stationery and collaterals for street casting agency Squad. They had a pretty nice logo already so our job was to unfold and develop the brand imagery throughout print and digital material.

Brand identity, website, collaterals and communication assets for electronic music festival Xama. ⁣"Xama" is a neologism for both a fire flame and to call someone or something. With all these in mind, we designed an identity based on a rounded blurred icon that represents the unique Brazilian sun, but also, a sort of heat produced by the dance floor. ⁣

An identity illustrating sustainability, technology, avant-garde design, social responsibility and conscious consumption commissioned by Sao Paulo Fashion Week.

Guilherme Wentz

All-type identity, stationery and printed matter for the award winning Brazilian product designer.

Galeria Órbita

A rounded moving identity for an online gallery that works in a three months basis orbit.

A 10 shades of grey identity made for an independent film company based in Brooklyn, NY.

An identity created for a co-creation clothing community based in London that is looking for a way to the red planet.

Trash is cool. Trash is chic. Trash is young. Trash is good. Trash is fresh. Trash is trash.

A constructivist identity where the logo is a collage in itself for a post-production film company working with culture.

A bloody red identity designed for an agency focused on fashion creatives based in São Paulo, Brazil.

A monotone identity for a music agency that aims to take care of their artists as good as a mom takes care of their child.

A bar on the countryside of Brazil that tries to imagine and create new ways of worshiping our food and drink with the ones we love.

Art Direction

Mahmundi – Para Dias Ruins

Art direction and graphic design for Brazilian composer and performer Mahmundi's album Para Dias Ruins. We have no words to describe Marcela (Mahmundi), she is a golden girl and we are very happy for having worked with her in this project.

Putting Beuys, Flavin and Webber together in a campaign for Ellus, a traditional Brazilian jeanswear label.

A funny art direction for a campaign inspired by the United Colors of you know who.

Ellus 2nd Floor S/S 2018

Art direction for Ellus 2nd Floor S/S 2018 lookbook featuring an iridescent-color background and bitmap effects on the post-production.

Ellus 2nd Floor A/W 2018

Cardboard boxes and fragile tapes in a reference to the logistics of the launch of a movie and a launch of a collection.

Graphic Design

Gop Tun Showcases

Series of posters for Gop Tun's 2019 Brazil showcase. They were on the road visiting other music collectives in different cities around the country. The art is simple, a fixed layout with the collective name overlaying Gop Tun.

Zé Eduardo Nazario – Poema da Gota Serena

Graphic design for the reissue of Zé Eduardo Nazario’s killer 1982 Brazilian jazz fusion gem, crammed with amazing rhythms and properly taking flight into psychedelia on the stunning B-side. Perfect for warm weather and altered states of mind... Released by our great friends of Lugar Alto.

Some posters for Cotton Project AW 2019 collection Contra. Pictures by the one and only Hick Duarte. The collection explores the counterculture spirit behind the rise of surf and rock climbing, which in the 1950s questioned a conservative and consumerist society in search of a libertarian and hedonistic lifestyle.

Repetentes 2008 – Gelo Gerônimo

Graphic design for Carioca avant-gardiste Guerrinha’s Repetentes 2008 album Gelo Gerônimo, a project that is close to our hearts and minds through its rare ability to convey deep nostalgia in a playful futuristic way. It includes a remix by french master Gilb'r.

(ongoing) A selection of posters we design for different music events, gigs and parties. These events are also done by different people and they have varying vibes in their line-ups, so that's why these arts are so visually eclectic. Anyways, (almost) total freedom.

Gladkazuka – O Fenômeno do Menino

Cover and label design for Gop Tun's release O Fenômeno do Menino, an eclectic, dark and deep electro-boogie post-punk by Colombian artist Gladkazuka, who is the guitarist on Matías Aguayo’s pan-american ensemble The Desdemonas.

(ongoing) Graphic covers for Brazilian label Gop Tun's monthly podcast, Gop Cast. One guest, two colors and a logo from a company that no longer exist.

Queremos! Belle & Sebastian

A series of posters designed with friends' parents hanging out in Rio de Janeiro during the 60s, 70s and 80s.

A year of monthly set of posters for one of the coolest parties in Brazil. The posters were created with graphic fragments of animals and plants.

A folder designed for Brazil's biggest independent art book fair. It is a good example of how much we love the pink and blue combination.

How to illustrate different sides of an artist without showing the artist herself.

Coquetel Molotov

What can you do with an empty bottle of bear, some gasoline and the national football team's jersey?

Multiple

Visual identity and communication for LIMBO, Hick Duarte's exhibition that happened between September and October 2019 in Sao Paulo, Brazil. Among a dream team of talented friends that include (Bloco, Fluxo and Marcelo Gerab) Sometimes Always was in charge of the visual identity and overall communication of the exhibition that was materialized in multiple formats such as print material (posters, catalogue and postcards), signage (banners and exhibition layout), social media and website.

Melissa – ÖPĚN VĬB£§

Visual identity, art direction and graphic design for the Brazilian footwear brand's A/W 18 collection. The concept plays with the tension between cultural and natural, exploring graphically the fine line that divides the two universes.

FFWMAG x Cotton Project

The first time we worked with textile instead of paper. A collaboration between the magazine we love with the brand we love.

An identity based on the (i)materiality of design by the deconstructing materials and building gaps on the formal perception of scenographic elements.

Heineken Glass Room

A multisensorial and multidisciplinary project commissioned by Heineken that gathers sound and light inside a museum by Oscar Niemeyer.

Popload Festival 2015

Identity created with (literally) our own hands for a music festival. It was amazing to find out that our members can communicate almost everything.

MAI – Terra Comunal

A digital editorial project for the first solo exhibition of Marina Abramovic in São Paulo, Brazil.

Silva – Vista pro mar

A multimedia project created for the launch of the artists' second album that was inspired by rooms with a view to the sea.

Cotton Project Collages

An uncompromising series of collages designed for one of the nicest clothing brand in São Paulo, Brazil.

A project created by Sometimes Always that is inspired by the work of (our very favorite) Gordon Matta-Clark that catalogues demolished buildings in São Paulo.

Mixtapes recorded and designed to promote the party Radio Radio at Bar Secreto, Sao Paulo.

Sometimes Always Launch

The beginning of everything through a very primitive but passionate design skills.